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Officially soft launching 1st December – sign up now and be ready from day one.

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Who We Work With

BFFD is being shaped by a growing network of people who care about making British food easier to find, understand and support.

We work with farmers, farm shops, farmers markets, growers, specialist food producers, chefs, creators, communities and organisations across the UK. Behind the platform is also a team of professionals working across digital marketing, SEO, web development, content, design, research and community outreach.

Together, these different perspectives are helping BFFD become a trusted national platform for discovering local food, supporting British producers and strengthening the connection between people and the food produced around them.

A group of piglets walking along a fenced farm passage
Country lane leading past green fields and farm buildings

Our Projects

Projects, research and initiatives created to help people discover British food, understand local food production and support independent producers.

Two people shaking hands in a field while holding electronic devices
Two people discussing a field at sunset

Our Partners

Meet the organisations, businesses, creators and specialists helping BFFD grow and improve the information available to our community.

Country lane leading past green fields and farm buildings
Hands holding freshly harvested potatoes with soil on their skins

People and Industries

From farmers and growers to chefs, retailers, creators and hospitality businesses, discover the different people and industries BFFD works alongside.

Four people standing behind vegetables outside farm buildings
Shopper choosing produce at a fruit and vegetable stall

Communities

BFFD supports the communities that keep local food alive: allotments, farmers markets, home growers, farming communities and local food projects.

Bringing Different Parts of British Food Together

British food is supported by thousands of people working across farming, growing, food production, retail, hospitality and local communities.

Each brings a different perspective.

Farmers and Growers

Understand production and the realities of growing and raising food.

Specialist Producers

Butchers, bakers, cheesemakers and cider makers understand their individual crafts.

Farm Shops and Markets

Understand what local customers are looking for.

Chefs and Hospitality

Understand how ingredients perform in professional kitchens.

Creators and Media

Help share stories and knowledge that connect food to a wider audience.

Local Communities

Understand the places, people and traditions that keep local food connected to everyday life.

People and Industries We Work With

BFFD works across the wider British food system, helping connect the people producing food with the people buying, preparing, promoting and supporting it.

Farmers and Growers

British farmers, livestock producers, fruit growers, vegetable growers and independent agricultural businesses.

Farm Shops

Independent farm shops helping local communities access British and locally produced food.

Specialist Producers

Butchers, cheesemakers, bakers, fishmongers, beekeepers, cider makers and other independent food producers.

Chefs and Hospitality

Chefs, restaurants, pubs, hotels, cafes and hospitality businesses interested in sourcing British food.

Retailers

Independent retailers and food businesses looking to strengthen their relationships with British suppliers.

Creators and Media

Journalists, photographers, YouTubers, writers, bloggers and creators telling the stories behind British food.

Schools and Public Sector

Schools, councils, hospitals and organisations sourcing, understanding and promoting British food.

Figures and Advocates

Recognised individuals helping raise awareness of British farming, food production and local food.

Communities We Support

Local food depends on communities.

BFFD wants to support the people and groups who grow food, organise markets, share knowledge and help independent food remain part of everyday life.

People tending vegetables together in a garden

Allotments and Growers

Supporting allotment holders, growing groups and community gardens.

Group of people standing with harvested vegetables in a growing plot

Farming Communities

Highlighting the people, families and rural communities behind British agriculture that produce your food.

Customer talking to a farmer at a market stall

Farmers Market Communities

Supporting market organisers, traders and the people who keep local markets thriving.

Home grower holding a box of freshly harvested vegetables

Home Growers

Helping people grow, preserve and make better use of food at home.

People exchanging fresh produce at a market

Local Food Communities

Connecting people with local producers, farm shops and food businesses.

Volunteers packing food together for a community project

Community Food Projects

Projects that improve food access, cut waste and strengthen local food networks.

Our Partners

BFFD works with organisations, businesses, creators and specialists who share our interest in British food, independent producers and stronger local communities.

Our partnerships help us improve the information available through BFFD, reach new audiences and bring additional experience and knowledge into the platform.

Sustain
Business advice and guidance from the mothership of food
G’s Naturally Fresh

Support from one of the UK’s largest agricultural enterprises.

NFU, the voice of British farming
Supporting farmers and growers championing our directory.
Clarkson’s Farm
Supporting the directory with trusted suppliers and community members across the UK.
Duality Digital
Our Marketing Partner
Royal Agricultural University
The Royal Agricultural Universtiy is the largest agricultural university in the UK supporting the directroy growth.

Knowledge From Across the British Food System

Good information about British food often exists in many different places.

A farmer may understand production. A butcher understands sourcing and cuts. A cheesemaker understands milk and maturation. A grower understands soil, varieties and harvesting. A chef understands ingredients in the kitchen.

Each perspective contributes something different.

As BFFD grows, we want our guides, directory and research to increasingly reflect information supplied by the people actually producing, preparing, selling and supporting British food.

Hands holding freshly harvested potatoes with soil on their skins

How We Build Better Food Information

Producer Information

Information supplied directly by farmers, businesses and producers.

Research

Independent research and analysis carried out by BFFD.

Interviews

Knowledge shared by the people working within British food.

Community Contributions

Information shared by local communities and contributors.

Original Photography

Images documenting producers, food, farms and communities.

Directory Data

Structured information collected through the BFFD producer directory.

Helping People Find British Food

Finding good local food should be simple.

BFFD is being developed to help people discover British farmers, farm shops, farmers markets, growers and specialist food producers throughout the UK.

Whether someone is looking for food produced close to home, trying to buy directly from a farmer or searching for an independent producer, our goal is to make those connections easier.

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Supplier types
  • Specialist Producers
  • Farmers Markets
  • Allotments & Gardens
  • Local Farmer
  • Rural Shops
  • Livestock Provider
  • Equipment & Tools
  • Micro Producer

Find Local Food

Farm Shops

Farmers Markets

British Farmers

Local Producers

British Food Guides

Become Part of BFFD

BFFD grows stronger every time another producer, organisation, creator or community becomes involved.

Whether you produce food, work within the industry, represent a community or simply share our belief in supporting British food, we would be pleased to hear from you.

Producers

Join the BFFD directory and help more people discover what you produce.

Food Professionals

Connect with British producers and explore opportunities to work with BFFD.

Partners and Creators

Collaborate with BFFD through projects, content and partnerships.

Communities

Tell us about your local food community, market, allotment or project.

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